The story behind the coin
For thirty years, Americans had spent the Buffalo nickel — a coin everyone loved and the Mint quietly hated, because its high relief wore out dies fast and its dates rubbed flat. By 1938 it had served the legal minimum of 25 years, and the Mint was free to replace it.
What happened next was rare. Instead of handing the job to its own engravers, the Mint held an open competition. The brief was specific: put Thomas Jefferson — the third president, whose 200th birthday was coming in 1943 — on the obverse (the "heads" side), and put Monticello, the Virginia home Jefferson designed himself, on the reverse (the "tails" side).
Roughly 390 artists entered. The winner, announced in April 1938, was Felix Schlag, a sculptor who had emigrated from Germany only a decade earlier. His prize was $1,000 — and the strange distinction of designing one of the most-produced objects in human history while remaining, for years, almost anonymous on it.
The first Jefferson nickels reached circulation on November 15, 1938. They have never stopped.
