A drawing on half a billion coins
Seth George Huntington never set out to design money. He was an art director at Brown & Bigelow in Minneapolis — at the time one of the largest calendar and advertising houses in the world — when the U.S. Treasury threw the doors open in 1973 and invited the whole country to redraw its own coins.
The occasion was the Bicentennial. America's 200th birthday was coming in 1976, and the Mint wanted the quarter, half dollar, and dollar to carry new reverses — the "tails" side — for the celebration. So it ran an open competition. Anyone could enter. By the deadline, 884 designs had come in.
Huntington's entry was a clean, head-on rendering of Independence Hall — the Philadelphia building where the Declaration of Independence was signed. A panel of expert judges, chaired by sculptor Robert Weinman of the National Sculpture Society, narrowed the field to twelve semifinalists. On March 6, 1974, Treasury picked the winners. Huntington had won the half dollar, and a $5,000 prize. The next morning, Mint Director Mary Brooks unveiled the chosen designs on NBC's Today show.
He was, by then, a man who had already lived several lives. The coin would make him quietly famous to anyone who ever checked their change.