The coin that arrived too late to a tired party
Atlanta won the right to host the 1996 Summer Olympics — the centennial of the modern Games — and Congress wanted the U.S. Mint to help pay for it. So in October 1992 it passed the 1996 Atlanta Centennial Olympic Games Commemorative Coin Act (Public Law 102-390), authorizing not one coin or two, but sixteen: four clad half dollars, eight silver dollars, and four gold half eagles, spread across 1995 and 1996.
It was the most ambitious commemorative program the country had ever attempted. And it asked a lot of the people expected to buy it. Every coin carried a surcharge — money tacked on top of the coin's cost that went straight to the cause, in this case split between the Atlanta organizing committee and the U.S. Olympic Committee. On each silver dollar that surcharge was $10. On each gold coin it was $50.
Sixteen coins, year after year, each one carrying a built-in donation. By the time the 1996 issues came out — the second wave — collectors were worn down. The Mint had room to strike up to a million of each silver dollar; for the whole program it sold only about 2.4 million coins total. The Tennis dollar, one of the last to arrive, got the cold shoulder. That neglect is exactly why collectors chase it now.